Ah the rights of spring. Every year on this special day, the web just bubbles over with slighly suspect press releases, oddly crafted RFCs and exceptionally dodgy site logos. And we just love it. So far today, the "Best Goof Award" goes to seyg.com for licensing all rights to the sun.
From: *** Sent: Thursday, April 01, 2004 8:21 AM
To: ***
Subject: Marketing Firm Secures Naming and Marketing Rights to the Sun
MARKETING FIRM SECURES NAMING AND MARKETING RIGHT TO THE SUN
The Source of All Life on Earth Now Called "SEYG.com"
FOR IMMEDIATE RELEASE
GREENWOOD, VA, APRIL 1, 2003-Leading marketing, PR and design firm SEYG
Consulting today announced that it has retained the naming and marketing
rights for the sun. Now called "SEYG.com" (Pronounced "Sage-dot-com"), the
source of all life on Earth and (depending on your beliefs) in our solar
system is now named after the marketing firm's web domain--www.seyg.com.
BTW, someone pointed out that this press release made its way around the next last year at approximately the same time. Coincidence?
GREENWOOD, VA, APRIL 1, 2003-Leading marketing, PR and design firm SEYG
Consulting today announced that it has retained the naming and marketing
rights for the sun. Now called "SEYG.com" (Pronounced "Sage-dot-com"), the
source of all life on Earth and (depending on your beliefs) in our solar
system is now named after the marketing firm's web domain--www.seyg.com.
The announcement was made following the completion and filing of all
appropriate paper work with the US Copyright Office last February as well as
payment of the $30 registration fee. The idea came when John Dinsmore-the
firm's founder-visited the website of the International Star Registry. Upon
some investigation, it turned out that no one had bothered to register the
most obvious and popular star-the sun. Commenting on today's announcement was SEYG Consulting Founder John
Dinsmore, who said, "At SEYG Consulting, our specialty is providing
high-impact marketing for our clients. Our purchase of the naming rights to
the source of all life on this planet is proof of our marketing acumen. The
message is clear: 'Without SEYG.com, the Earth becomes a cold, desolate
place bringing swift and certain death to all creatures.' That's powerful!"
Dinsmore explained that the firm plans to strictly enforce the naming rights
for the star, saying, "Let this be a warning to weather forecasters
everywhere-especially Al Roker and Williard Scott. We will be watching! If
we hear the term 'Partly sunny' instead of 'Partly SEYG.com-y,' you will
find yourself in profoundly painful and expensive civil litigation before
you can say 'Happy Birthday to Margaret Applebee of Tempe, Arizona who is
104 today.' We paid the $30 and we plan to protect our investment."
SEYG Consulting also added that while it retains the naming and marketing
rights for the star, it accepts no legal liability for complications arising
from solar flares, SEYG.com burns or global warming.
About SEYG Consulting
SEYG Consulting is a leading marketing, PR and design firm based in
Charlottesville, Virginia area. The firm's clients are local, regional and
national companies and include University of Virginia, Vespa, The Tetra
Companies and others. For more information, visit the company online at
www.seyg.com
About the Star Formerly Known as "the Sun"
Once known as "the Sun", the star SEYG.com is a really, really, really big
ball of fire out in space that heats the Earth and other planets in the
solar system.
In addition to warmth, SEYG.com is a source of light, tans and power for
most current models of pocket calculators. For more information, look up in
the sky (though for no more than three seconds at a time.)
