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Web 2.0 Expo Brings Shows Peeks of the Future

Earlier this week, editors from several of our sister publications attended the Web 2.0 Expo in San Francisco.Co-presented by O'Reilly Media and our parent company CMP Technology, the Expo welcomed the business, design, technical and marketing professionals and experts who are leading the way in building the next generation of the Web. Taking part in the show were various industry icons, including Google's Eric Schmidt, Amazon's Jeffrey Bezos and Yahoo's Jeff Weiner. Workshops and conferences encouraged open communication and collaboration between attendees and presenters, making this event a unique opportunity for everyone.

If you weren't able to attend, mark it on your calendar for next year. In the meanwhile, we've got plenty of highlights to share with you.

CEO Eric Schmidt Presents Google's Friendly Face At Web 2.0 Expo
The DoubleClick acquisition, Schmidt said, will benefit both Internet users--in the form of more relevant ads--and publishers in the form of technology to serve relevant ads.

Microsoft, Adobe, Yahoo, Tout Web 2.0 Hybrid Apps
With or without a browser, large-scale companies suggest partners get Rich Internet Applications or die tryin'.

'Killer Ecosystem' Needed For Mobile Web 2.0
Open standards and developer outreach are critical now to combining "killer apps" and giving customers must-have products, a panel suggests.

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