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Adobe's New Toys

Adobe announced version 7.0 of its Acrobat family of products, which includes Acrobat 7.0 Standard, Acrobat 7.0 Professional and the free Adobe Reader 7.0. As Adobe continues to beef up and expand its enterprise offerings, the ability of users to interact with those systems via the free Adobe Reader continue to grow as well.
In 7.0, for example, users of the free Reader 7.0 can participate in the document review process - adding comments, notes and highlights to Adobe PDF files using Acrobat review and commenting tools. Adobe's model of giving away its reader for the nearly ubiquitous PDF and unlocking its capabilities via its enterprise class suite of publishing and document management tools continues to be a smart strategy to get its enterprise products to the forefront of business process optimization strategies.