The channel knows how to sell terminal services, thin clients and app delivery. Or it thinks it does. Desktop virtualization, application virtualization, and a variety of new technologies and techniques are at hand to get Word or a med imaging app in front of end users. VMware has to be hoping new and existing customers take a shine to VDI. You can bet the folks at Citrix have been looking over their collective shoulder while putting a shine on XenApp.
And no, I'm not forgetting about VirtualIron. It's been sitting on a recent influx of VC money and make great Xen-based products, too. But VirtualIron just doesn't have the same scale of channel presence. Yet. It's working it; the lion's share of new funding is earmarked for 'market expansion.' They have an uphill battle. VirtualIron lists IBM and HP on its tech partner list. Of course, it also lists Citrix.
This is a great time to be working the virtualization beat. In three years will we be asking 'hey, remember when we all thought X was gonna take it all,' or 'hey, remember when life was easy and we only had Citrix and VMware to choose from'?
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