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LaCie Adds Online Backup

PORTLAND, Ore. -- LaCie announced today a new service package to benefit hard drive consumers: LaCie One Year Online Backup. This unique service provides unlimited online backup for one full year after installation with the purchase of any LaCie external storage device.

Recognizing the importance of secure digital media for both consumers and professional users, LaCie has partnered with Carbonite, Inc., an innovator in online backup technology, to ensure that each LaCie drive purchased will be bundled with their award-winning services.

For one year following software installation Carbonite will automatically backup the LaCie drive by finding new and modified files, encrypting them twice before leaving the original workstation, then transmitting them by HTTPS (SSL) to a secure data center, where the information remains encrypted, protecting the users privacy. Additionally, backups are completed only when the computer is idle, so the process never interferes with computer performance.

"Taking into account the quality of information users place on our drives we wanted to go beyond our expertise in hardware to provide the best options to our customers," said Philippe Spruch, LaCie Chief Executive Officer. "LaCie Online Backup provides one year of unlimited online storage to showcase the importance of backup strategies that keep data safe, and our dedication to helping users get there."