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Digital Asset Management to Surpass $1B

NEW YORK -- Sparked by the ongoing explosion of audio, video, photos, and text being generated or converted in digital formats, the global market for digital asset management (DAM) solutions software intended to capture, organize, store and distribute an organization’s digital content – is expected to pass the $1 billion mark in 2013.

According to ABI Research industry analyst Zippy Aima, there are a number of forces acting to drive this market to great heights, but DAM also has some significant challenges to overcome.

“Large quantities of digital media content require collaboration across all personnel and departments, from creation to delivery,” says Aima. “DAM systems’ ability to enable integration is driving demand.”

ABI Research