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Yahoo Unveils New Mobile Search At CES

Yahoo introduced optimized search for mobile phones, hoping to boost use of the ad-supported service by making it easier for consumers to find information on their handsets.

OneSearch is part of Yahoo Go for Mobile 2.0, a collection of services introduced Monday in beta at the Consumer Electronics Show in Las Vegas. Besides search, the application offers quick access to e-mail, news, entertainment, weather, maps, and other content.

Search remains a cumbersome chore on handsets, with results often presented as a list of Web sites. Yahoo is trying to help mobile-phone users avoid the hassle of clicking around the Web by trying to deliver more direct answers to queries.

For example, typing the name of a sports team in the search box would retrieve the final score of the most recent game, information on the next scheduled game, and other content, including links to a team profile and roster, sports photos, news articles, the official Web site, and more.

Other features include remembering previous queries to auto-fill entries into a search box to save consumers time. In addition, a person can enter the name of any company, and get the link to its site on top of search results.

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