CaseCentral Appoints CMO

SAN FRANCISCO -- CaseCentral, the leader in delivering a proven on-demand eDiscovery solution to FORTUNE 1000 corporations and the law firms that serve them, today continued the expansion of its executive team, naming Steven dAlencon as vice president of product management and marketing and Chief Marketing Officer. d’Alencon is the fourth new executive appointed by Tom Thimot since he became CEO in January.

d’Alencon is responsible for leading go-to-market programs for CaseCentral, including solution definition, demand generation, public and analyst relations and marketing communications. d’Alencon is a product management and marketing executive with more than 20 years of experience at top enterprise software and high technology companies, including running his own marketing consultancy in Silicon Valley.

Prior to CaseCentral, d'Alencon was vice president of product marketing at Kazeon Systems, where he transformed its brand from a storage management company into an eDiscovery product and solutions leader. During his tenure, the company’s eDiscovery and overall revenue grew significantly and it received recognition from ESG, Forrester, Gartner and IDC as being a leading product for in-house proactive and reactive eDiscovery in response to litigation, information security and privacy, corporate investigations and regulatory compliance requirements.

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