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Hewlett-Packard Co. (NYSE: HPQ) will replace its aging OpenView Storage Area Manager software through an OEM deal with startup AppIQ Inc.

(see HP Upgrades SRM Software).

HP today announced it will sell AppIQs storage resource management (SRM) software as part of a seven-year deal that will include collaboration with the startup on future development. HP will rebrand AppIQ’s software as HP Storage Essentials beginning March 28.

HP follows Engenio Information Technologies Inc., Hitachi Data Systems (HDS), Silicon Graphics Inc. (SGI) (NYSE: SGI), and Sun Microsystems Inc. in signing OEM and development deals with AppIQ (see AppIQ & Engenio Join for Software, Sun Shines on AppIQ, and HDS Expands Software, Services).

Rich Escott, HP’s director of management software, says HP will continue to sell OpenView Storage Area Manager for at least 18 months and support it for three years, but admits AppIQ’s Storage Authority software has features lacking in HP’s current offering.

The AppIQ features that sold HP are automatic provisioning and support for industry standards that makes AppIQ software a good fit for heterogeneous storage networks (see AppIQ Tackles Provisioning).

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