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3Par Saves Mary Kay 50 Percent In Storage Capacity With A Utility Storage Makeover

Fremont, CA, August 24, 2009--3PAR (NYSE: PAR), the leading global provider of utility storage, announced today that Mary Kay, one of the largest direct sellers of skin care and color cosmetics, has reduced storage capacity and associated energy requirements by 50 percent by deploying highly virtualized 3PAR Utility Storage. With 3PAR, Mary Kay has reduced storage costs by 20 percent and achieved an administration time savings of 60 percent over legacy storage, which is not virtualized. Since deploying 3PAR, Mary Kay has not only reduced CAPEX and OPEX, but has also significantly increased high availability in their storage environment. In addition, 3PAR Utility Storage has given Mary Kay superior performance and scalability in their storage infrastructure, enabling the cosmetics giant to better meet customer demands.

"We needed high-performance storage that was highly reliable, available, and extremely economical.  Plus it needed to retain these benefits while scaling to meet future growth," said Todd Thelen, Technology Leader at Mary Kay. "This is precisely what 3PAR delivered."

Mary Kay products are sold in more than 35 markets worldwide, online and through the company's global independent sales force, which exceeds 2 million. To better serve its independent beauty consultants and their customers, the cosmetics company needed a highly virtualized storage infrastructure to support the core applications necessary for the online business that accounts for 97 percent of the company's total revenues. In addition, Mary Kay was looking to simplify their storage environment and their online look and feel. The company required a robust storage infrastructure that would allow them to expand their global footprint while simultaneously addressing existing reliability, availability, and performance issues pertaining to their online business.

"3PAR Utility Storage has proven itself to be a very competitive offering and a highly reliable solution in comparison to the legacy storage technology we have utilized," said Thelen. "3PAR's advanced virtualization technologies helped us feel more comfortable with mixed workloads, and the platform's efficiency has allowed us to achieve administration time savings of up to 60 percent."

Mary Kay has met its worldwide storage needs by implementing six 3PAR InServ Storage Servers for its existing datacenters in Asia Pacific, Europe, and the United States. The superior agility and efficiency of the 3PAR Utility Storage platform combined with its compelling economics have enabled the beauty company to do more with less. For example, Mary Kay's entire worldwide storage infrastructure is now managed by only three full-time administrators--something that would not have been possible by purchasing legacy storage technologies. In the United States, database backup replication between 3PAR InServ arrays in Dallas and a second US location provide an affordable, reliable, low cost recovery point for Mary Kay's mission-critical databases.

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