New Network Computing Site, Merge With Byte & Switch

Leading Networking Brand Now Incorporates former Byte and Switch Content to Deliver IT Decision Makers a Holistic, Real-World View of Technology Impact on the Network and Data Center

September 8, 2009

1 Min Read
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TechWeb, the global leader in technology media, today announces the launch of Network Computing, a significantly enhanced online destination for network, data center and storage Information Technology (IT) decision-makers. Recognizing the fusion of these critical enterprise technologies and the roles of these three groups of decision makers, the new Network Computing destination incorporates the content of Byte and Switch, the former TechWeb site focused exclusively on storage. 

Network Computing will still offer news coverage of the storage industry through their Backup & Recovery, Servers & Storage, and the Storage & Management channels. However, Network Computing's digital issues will offer more product reviews and analysis, as well as video coverage and case studies of wireless, cloud computing, data center design, and cutting edge server platforms.

Network Computing offers technology marketers fully integrated marketing communications programs to engage and activate volume buyers of technology products, and services. "As IT coalesces around the network and data center, this is the ideal time to transform a powerful B2B brand like Network Computing," said Brandon Friesen, Vice President, Group Publisher of the InformationWeek Business Technology Network, which includes Network Computing. "This new site is a powerful platform to serve both our audience and expanding number of technology marketers trying to reach and engage network, data center and storage decision makers."

For 20 years, Network Computing has delivered in-depth information and real-world insight for technology decision-makers through a unique "For IT, By IT" approach, relying predominantly on current and former IT professionals. Storage and data and networking are merging--both the technologies and the administrative teams are aligning. Network Computing will keep abreast with that change by bringing the best network and storage coverage under one name.

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