Brocade Announces Incentives

Brocade launches deal registration program to enhance channel partner profitability

April 23, 2008

1 Min Read
Network Computing logo

SAN JOSE, Calif. -- Brocade(R) (Nasdaq: BRCD), the leader in data center networking solutions that help enterprises connect and manage their information, today announced a new channel partner incentive program that will reward channel partners for expanding business opportunities. The program provides economic incentives to reward channel partners for new and incremental sales in competitive accounts, new accounts, and new opportunities within current customer accounts. The new Brocade Enterprise Deal Registration Program is designed to protect presales investments and enable channel partners to focus on delivering high value to win new business.

The new program currently provides incentives for channel partners who sell Brocade 48000 Directors and the Brocade DCX(TM) Backbone. Over time additional Brocade products and technology might be added to the program, including Brocade Host Bus Adapter (HBA), switch, and file management products, as well as Brocade Professional Services offerings.

"Brocade continues to invest and enhance its channel program," said Janet Waxman, IDC Vice President, Hardware Channels and Alliances. "Developing a profitable channel strategy for partners can be extremely difficult in today's competitive channel environment, and this new deals registration program is a strong addition that will help drive incremental business through the Brocade channel and also compliment the Brocade OEM strategy."

Brocade Communications Systems Inc.

Stay informed! Sign up to get expert advice and insight delivered direct to your inbox

You May Also Like

More Insights