Kinko's Targets Document Outsourcing For The Enterprise

Eyeing the lucrative $30 billion U.S. document-outsourcing market, Kinko's has unveiled a strategy to land the on-demand document needs of large enterprises.

In an announcement Tuesday, the operating unit of FedEx Corp. said its variable-cost model is aimed at an emerging outsourcing market for printing, copying, and storing documents. In a statement, Kinko's Commercial Solutions unit said its new model "enables customers to evaluate their total print spend, turn fixed costs into variable costs, reclaim costly real estate and warehouse space, and consistently deliver high-quality results."

Kinko's president and chief Executive Officer Gary Kusin noted that most corporate print and copy buying has historically been segregated in equipment contracts or distributed among departmental budgets.

Unveiling a group of new solutions, Kinko's leads with its managed-services operation, which offers customized on-site and distributed document applications. The firm calls upon its 35 Commercial Production Centers scattered around the nation as backup for the distributed applications.

The company's Mobile Professional Program enables traveling professionals to use Kinko offices. Kinko's DocStore enables customers to print older documents online and on-demand. Also offered is the company's ImageX Business Stationary Print System for enterprise-level printing of stationary.