IBM Unveils Cognos Strategy

NEW YORK -- IBM (NYSE:IBM - News) today unveiled an expanded business strategy and roadmap -- bolstered by the company's acquisition of Cognos -- to help clients unlock the business value of information and use it for competitive advantage to address emerging, industry-specific business opportunities. With the addition of Cognos, more than 35,000 employees across IBM's global software, hardware, services and research organizations are united in support of the company's global Information on Demand business strategy.

Today's announcement features an array of new and enhanced joint IBM-Cognos solutions, products and services from across the company that enable organizations of all sizes to gain better insights from their data, improve decision-making, and optimize business performance, including:

The new offerings extend IBM's end-to-end portfolio of Information on Demand software, hardware and services. These capabilities will extend IBM's ability to provide customers with the right information they need when they need it, along with key business insights to use for competitive advantage in response to changing market demands. IBM is quickly capitalizing on its acquisition of Cognos and extending its lead over competitors in the global market opportunity to help clients make better use of information, improve business processes and maximize performance across their enterprises. The acquisition supports IBM's objective for earnings-per-share growth through 2010.

"Thanks to our existing partnership with Cognos, common approach to open standards and complementary portfolios, we're hitting the ground running," said Steve Mills, senior vice president and group executive, IBM Software Group. "In the race to use information for real-time decision making, you not only need the right technology, but a global understanding of how information can be used to tackle tough business problems in dozens of industries. The combination of Cognos and IBM software, hardware, business consulting expertise and research investments clearly separate us from competitors."IBM Corp.