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Sun Builds Data Centers Inside Shipping Containers: Page 2 of 3

Sun believes the approach will appeal to companies in "hypergrowth" modes that will use the data center containers to gain additional capacity within weeks or days, and to companies that have little room for expansion or have a limited ability to increase power coming into a facility.

The effort known as Project Blackbox is aimed at Web-based companies and high-performance computing installations. Other applications could include military, oil exploration, and for deployments in developing regions.

"I heard a cute e-mail over the weekend that noted it takes longer to build a traditional data center from scratch than it took to create YouTube and sell it to Google for $1.6 billion," Gadre says. "Our end game is to provide preconfigured infrastructure."

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Sun says it will start taking orders this week, and that it would take several weeks or more to build and deliver the instant data center. It wouldn't discuss prices. In the mean time, Sun plans to spend the next six months talking to potential customers to see if it can build standardized offerings. If Sun can create standard installations that meet the requirements of a significant number of potential customers there will be improvements in both cost and in terms of how long it takes to create a deployable container.

The more custom the design, the longer it would take to get the container filled and shipped, Gadre says. Sun says it could place non-Sun gear inside the containers. The data center containers could eventually be sold by third parties, including businesses that traditional have sold modular office buildings, he says.