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Report: Digital Information Growth Outpaces Projections

ORLANDO, Fla. (EMC World) - May 18, 2009 - EMC Corporation, the world leader in information infrastructure solutions, today announced the number 3,892,179,868,480,350,000,000.1 John Gantz, Chief Research Officer for IDC, explained, "That's the number of new digital information bits created in 2008. Contrary to popular belief, as the economy deteriorated in late 2008, the pace of digital information created and transmitted over the Internet, phone networks, and airwaves actually increased."

According to the new EMC-sponsored IDC study titled "As the Economy Contracts, the Digital Universe Expands," the amount of digital information created in 2008 grew 3% faster than IDC's prior projection. Looking forward, the Digital Universe is expected to double in size every 18 months. In 2012, five times as much digital information will be created versus 2008.

The new findings highlight the third update to the groundbreaking Digital Universe study, which measures and forecasts the vast amounts and diverse types of digital information created and copied annually. Calculated to be 487 billion gigabytes 2 in size, the amount of information created in 2008 is the equivalent of more than:

??? 237 billion fully-loaded Amazon Kindle wireless reading devices
??? 4.8 quadrillion online bank transactions
??? 3 quadrillion Twitter feeds
??? 162 trillion digital photos
??? 30 billion fully-loaded Apple iPod Touches
??? 19 billion fully-loaded Blu-ray DVDs

Information Management Implications

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