McCool says that small and medium sized businesses "are now adopting the same kind of high-value enterprise applications that large enterprises adopted in the 1990s. To help them take advantage of that, we've repackaged our technology, right-sized it, reduced its complexity, and made it easier to use. Small and medium-sized businesses are making technology a change agent, and we're going to help them."
Cisco, like other networking vendors, is targeting SMBs because it represents a sizable and fast-growing technology market. McCool estimates that the market for SMB networking is $10 billion today, and growing at a compound annual rate of 15 to 20 percent. Peter Alexander, Cisco Vice President for worldwide commercial marketing estimates that Cisco has 44 percent of the SMB networking market share.
"We see an opportunity for increased market share and growing it quickly, as increasingly SMBs adopt high value information technology," Alexander says.
Subsea cable alternatives can provide a level of comfort for those concerned about disruptions. Realistically, they will continue to play a small, but critical role in the short term.
Maintaining existing network infrastructures often incurs huge technical debt before newer technologies are adopted over time.
Amid ongoing regional uncertainties, telecom infrastructure in the Middle East has expand to include terrestrial low-latency network infrastructure, which offers resilience and agility in navigating political complexities without relying solely on undersea networks.
