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Symantec Study Reveals Green IT Now Essential IT Practice: Page 2 of 3

At the same time, IT is willing to pay a premium for energy efficient products. Two-thirds of respondents said they would pay at least 10 percent more, while 41 percent are willing to pay at least 20 percent more. Additionally, 89 percent of respondents said IT product efficiency is either important or very important.

IT Central to Enterprise Green Efforts

As organizations continue to adopt programs and practices to drive environmental responsibility throughout the enterprise, IT is increasingly important to the broader enterprise "green" efforts. Perhaps the strongest indicator, 83 percent of IT departments report they are now responsible or cross-charged for electricity, providing a strong motivator for IT to reduce energy costs.

Furthermore, 89 percent think IT should play a very or extremely significant role in 'green' efforts and 82 percent have a corporate green advocate, with more than one-fifth focusing exclusively on IT initiatives.

Core Green IT Initiatives