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Lessons Learned from SNW 2013: Page 2 of 2

I took away two major lessons from the SNW Spring 2013 event. First is IT's role in brokering shadow IT. One reason why enterprises are moving to the cloud is what many refer to as "shadow IT," where organizations within companies (such as business units or departments) build, develop or use IT solutions without either the knowledge or the explicit approval of the official IT organization. A common example is Salesforce.com, as well as other software-as-a-service (SaaS) cloud applications.

While this results in local optimization (as the local perspective of the using organization gets time-to-value and cost benefits that IT could not deliver so quickly or seamlessly), it may not be a global optimization (the whole company's perspective). This may result in problems, including security risks, compliance violations, the inability to integrate the data with other internal systems, and the inability to use the isolated data as a source in big data analyses.

Although he did not specifically mention shadow IT, Brian Comp of Orlando Health talked about it in his keynote address. Rather than responding negatively to shadow IT activities, Orlando Health instead realized that IT could serve a brokerage role. That way, non-IT organizations could continue to benefit from their efforts, but those efforts would fit into the broader perspective of the whole organization so that everyone would benefit and risks (such as security and compliance) would be mitigated.

Orlando Health also realized that moving more to IT as a service through an internal cloud approach with elasticity and scalability would not only make the brokerage process more effective, but would also cut costs and meet the needs for innovation (such as vendor-neutral archiving) that are being demanded of healthcare organizations. By proactively embracing IT as a service, Orlando Health was able to comply with the new health law, as well as get ahead of the cost savings curve.

The second thing I took away was the high interest by enterprises in emerging technologies, though companies are still doing a lot of tire-kicking.

I participated in sessions on emerging technologies, including big data, object storage, flash storage, the cloud and data protection. There are understandable reasons why companies are proceeding cautiously in these areas. Although the technologies have some well-defined use cases, IT pros need to understand how the technology would fit within the constraints of their environments. In addition, the markets may not have matured to a level to which IT pros are comfortable, and, unless there is a really compelling reason, most IT professionals avoid being early adopters. A fourth reason is simply information overload: Changes in the technology landscape are happening so quickly and constantly that IT professionals need time to absorb everything and try to make sense of it.

Mesabi Musings

Storage is exciting today. Not only are there storage-focused technologies, such as SSDs and object storage, that require attention, but storage has a critical role to play in the hot overall IT trends, such as big data and cloud. But "exciting" also means that not everything is known. This can result in complexity, not only in terms of individual technologies but also in terms of trying to understand how everything fits together.

One approach to moving forward in business is first to explore (that is, gather information) and then to exploit (take advantage by making decisions) what one has learned. In any event, SNW should have helped attendees in the exploration process as they move closer to exploitation. Even if you did not participate, SNIA has resources that might prove to be useful to you in your own exploration and exploitation processes.