First, HP offers software Application Transformation, which manages the application sprawl in many organizations. The typical Fortune 100 corporation has an average of 35 million lines of code to manage and that is growing by 10 percent a year, she said. Many of those applications are legacy apps that have been in use for as many as 16 years. The transformation involves phasing out legacy apps, where possible, or re-hosting them on more cost-efficient hardware platforms.
Secondly, HP is touting its Converged Infrastructure offering, which it has been promoting all year, that helps enterprises design, deploy and manage their IT resources holistically, understanding that it consists of products from other vendors than HP.
Thirdly, HP Enterprise Security seeks to bind security more closely to enterprise development, securing people, processes, technology and content together. In the past, security issues were an inhibitor to IT growth, Anderson said, and this aims to eliminate that roadblock.
HP is also stressing Information Optimization as a way to manage the exabytes of data being generated and which enterprises have to collect, store, secure and analyze to get the greatest business value out of it. Anderson cited industry research that forecasts that by 2015, 50 percent of the data that enterprises will need to run their business will come from outside their organization.
HP is also offering two hybrid technology tools, the HP Hybrid Delivery Strategy Service and the HP Hybrid Delivery Workload Analysis Service. The strategy service provides clients with a model-driven framework to introduce hybrid delivery concepts into the organization and the workload analysis services seeks to best match the application environments to the workload demands in a hybrid environment. By hybrid, Anderson refers to a combination of on-premise, private cloud or public cloud environments.
