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Jeff Bertolucci
Jeff Bertolucci
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10 Best Business Tools In Google+

Consider these great ways for businesses to get started with Google's social network.
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What impact is social media having on your business? Google Analytics' social reports measure not only the role of Google+ in your online marketing efforts, but also the impact of other social networks.

For instance, Google Analytics shows which articles on your site are shared the most, and which social buttons your visitors click to share them. The Conversions report shows conversion rates and their monetary value, a boon for businesses hoping to determine the return on their social media investment. And the Social Sources report shows which social networks are sending you the most traffic--handy for refining your social media strategy.

RECOMMENDED READING:

Guy Kawasaki: Google+ Is The Mac Of Social Networks

When Google Docs Isn't Enough: One Retailer's Story

Engaging The Enemy On Social Media: 5 SMB Tips

Google+ Gets Down To Business

How Smart Businesses Reorganize For Social

5 Tips: Overcome Corporate Collaboration Challenges

Social Business Moves Beyond Facebook's Coattails

5 Mobile Metrics That Matter For SMBss

How To Build A Social Collaboration Team

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