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Younger Workers Demanding Web 2.0 Tech On The Job: Page 2 of 2

Moore then put up some IDC research numbers showing that 45% of companies have workers blogging, 43% use RSS feeds, and 35% of companies have employees using wikis.

What's interesting about that, according to Susan Feldman, VP of content technologies at IDC, is that the study also showed that IT managers and executives largely didn't know any of this was going on. She told InformationWeek that with Web 2.0 technologies increasingly becoming part of people's social lives, they will demand that it be part of their work lives, as well. And a lot of companies may have this new technology inside their firewalls that they simply don't know about.

"We'll have to deal with the reality of people coming in and using tools that aren't in the firewall," said De Beer. "Web 2.0 empowers users beyond creating content. It's about how we interact. For the next generation, it will be about mass collaboration, using social networking."