While everyone's talking about virtualization, McHugh said every vendor has its own stories to tell. ï¿¼Everyone has their own perspective on how it will happen, but none of us get to opt out.ï¿¼
"We believe a very open environment for virtualization will exist," McHugh said. "Customers will get the ability to break away from the one-vendor lock-in. For customers, virtualization creates a generic hosting environment for services and applications. "The applications and what they're running on don't have to have any pre-conceived notions of each other,ï¿¼ which means that networking capabilities can be acquired in a ï¿¼more low-touch, more heterogenous, non-capital intensive way."
Infrastructure choices will remain somewhat proprietary, McHugh predicted, but virtualization will deliver new choices on what sits on top of that. ï¿¼Right now,ï¿¼ McHugh said, ï¿¼you have a choice of a single vendor solution -- or the Wild West.ï¿¼
Virtualization lets you add software ï¿¼ not appliances ï¿¼ on top of the infrastructure. Thatï¿¼s much more like the x86 world, with real open-ness and more choice.
With all that, virtualization will be different for SMBs than for the enterprise. SMBs ï¿¼donï¿¼t want to be dazzled with technical brilliance,ï¿¼ McHugh said. They want buttoned down, clean implementations -- virtualization within the context of a plug and play solution.
The goal ï¿¼ whether the solution is coming from vendors or VARs -- is to pull out cost and complexity to get to exactly where each SMBs need it. ï¿¼Complex enough to handle their business needs,ï¿¼ McHugh said. ï¿¼And no more."