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Apple's iPhone Will Require iTunes Account, Too: Page 2 of 2

"To set up your iPhone, you'll need an account with Apple's iTunes store," the messages state. "If you already have an iTunes account, make sure you know your account name and password. If you don't have an account, you should set one up now to save time later."

According to media reports, the sign-up procedure will require consumers to submit personal financial information for the account, although they won't necessarily be required to purchase anything from the iTunes store.

The iPhone is offered in two versions -- a 4-Gbyte version for $499 and an 8-Gbyte model for $599. It will be available at Apple retail stores and at AT&T retail outlets as well.

Earlier this week, Apple CEO Steve Jobs highlighted more features of the iPhone to developers, including the device's ability to easily and quickly run Web 2.0 applications.