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Apple: In Pursuit Of The Enterprise Customer

Apple Computer is working harder than ever to get into the elusive enterprise networking market, with the introductions of new blade servers and RAID storage gear.

In a somewhat quiet fashion, Apple Computer has stepped up its pursuit of the enterprise networking market, with the introductions of new blade servers and RAID storage gear at the Macworld Expo show. At the event, we caught up with senior consulting engineer Tom Weyer, who is one of the company's top resources in the enterprise-gear arena.

Networking Pipeline: It seems like there's enterprise announcements from Apple at the show, but they're kind of muted, compared to the iPod stuff. Is it hard to get mindshare for networking equipment at Apple?

Tom Weyer: I wouldn't say that. I think we've seen a lot of good press about the announcements, some from magazines that aren't the typical Mac faithful. It's sort of the undiscovered rock, and it has value. People like that.

Networking Pipeline: But does the enterprise networking customer respond?

Weyer: The IS community is a very, very conservative community. It takes them time to move, because they are cautious, and that makes sense -- they've got a lot at risk. What they do is hard to do, and it's hard to do right. And there's a huge downside to getting it wrong.

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