One feature, called "story bumping," allows organic stories that you did not scroll far enough to see to reappear near the top of your News Feed, as long as the posts are getting lots of likes and comments. Facebook tested story bumping with a small group and found that it increased the number of posts Facebook users read. Previously, users read 57% of the posts in their News Feeds. When unread stories were resurfaced, that number increased to 70%.
Another change Facebook made to the News Feed is called "last actor." This bumps up content from someone you have recently interacted with -- for example, liking one of their photos or commenting on one of their posts. "Last actor" takes into account the last 50 interactions you've had with content.
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Users' News Feeds have grown, amassing an average of 1,500 posts from friends and Pages every time a user logs on, Facebook said. While its algorithm attempts to manage that influx of information, there are proactive steps you can take to manage it yourself and see only the posts you want to see.
Here's a look at five ways you can personalize your News Feed.
1. Hide Individual Posts
If your Facebook friends are gamers, your News Feed is probably inundated with posts like, "John Doe has reached level 23 of Candy Crush Saga!" Thankfully, there's an easy way to hide these annoying posts, and ones like them.
The next time you see a post like this, hover over it and click the drop-down menu that appears in the top-right corner. Then, select the option, "I don't want to see this." Two settings will appear: "Hide all posts from [User]" and "Hide all posts from [Game]." Click the one that applies, then check off an option under "Why don't you want to see this?" You can choose from: "It's annoying or not interesting," "I think it shouldn't be on Facebook," or "It's spam."
This option is available for any post on Facebook, not just ones related to games. Depending on the type of post you're hiding -- whether it's from an application, friend or Page -- what you see may vary.
2. Sort Your News Feed By Lists
Friend lists are an easy way to view posts only from people you want. Facebook auto-manages some lists by default. These may include a list for people you work with, family members and a list based on your location. You may already have lists created for privacy and sharing purposes, too. You can find all your lists by clicking the Friends subhead on the left-side navigation.
To create a list, click the "+ Create List" button at the top. Assign a name to your list, then type the names of the friends you want to add to it. You may want to create a list for your best friends, for example.
To edit the members of any of your preexisting lists, click the list name and then "Manage List," which you can find in the top-right of the next page. To the left of the "Manage List" option is "Notifications." Click that button if you want to receive email or Facebook notifications when members of that list post something new.
When you're done creating your friend lists, they will appear on the left-side navigation under the header "Friends." If you don't see this header, click the "More" tab on the bottom. When you click any of your friend lists, your News Feed will only show updates from those friends you selected -- an easy way to cut through Facebook's clutter.