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10 Big Deals Show Future Of Social Apps

Several recent acquisitions in the social networking market point to a not-so-distant merger of social and business apps.
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Location, location, location. HootSuite's acquisition of location-based marketing tool Geotoko adds geolocation capabilities to HootSuite's social media management dashboard. Geotoko provides information on key influencers, customer sentiment and demographic patterns.

Suggested Reading:

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How To Design A Social Business

Buddy Media Integrates Social Marketing Management, Ad Buys

Which Social Network Makes The Most Business Sense?

Yammer Drums Up Tight Microsoft Office Integration

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Leo Regulus
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Leo Regulus,
User Rank: Apprentice
6/1/2012 | 5:55:20 PM
re: 10 Big Deals Show Future Of Social Apps
Sorry.
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