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Network Vendors Fall Short On Privacy: Page 2 of 3

Businesses are only hurting themselves by sharing data in this way, by chasing away customers, and losing their trust.

In addition to not sharing data, the vendors should also pledge not to plant intrusive cookies on people's computers when they visit. Cookies that help people personalize the site, or get more out of the site are fine. But they shouldn't use cookies to gather personal information about people, such as their interests and browsing habits.

And, of course, they shouldn't spam as well, and so should never send email unless visitors specifically say they want to receive it.

Smart vendors would do well to make public pledges not to share any data, not to use intrusive cookies, and not to spam. They should use that as a selling point for their hardware and services.

After all, if you can't trust a company with your personal information, are you going to trust them with your enterprise infrastructure?