It lets you test changes before you go out there in production. If youre going to make mistakes, better to make them in testing, says analyst Mike Karp of Enterprise Mangement Associates.
Onaro made a name for itself by attracting at least 20 enterprise customers within a year of launching its SANscreen change management software (see Onaro Ships Change Manager and Shai Scharf, CEO & Co-Founder, Onaro). SANScreen goes beyond what EMC offers, with greater monitoring and simulation capabilities, according to analysts familiar with the products. SANScreen also comes at a bigger cost -- often running into six figures compared to SAN Advisors $5,000 starting price.
SAN Advisor is more similar to Computer Associates International Inc. (CA)'s (NYSE: CA) BrightStor SAN Designer. Perhaps its real target is AppIQ Inc.s
StorageAuthority Suite, which doesnt have the in-depth modeling features of SAN Advisor. AppIQ has OEM deals with EMC SAN rivals Hewlett-Packard Co. (NYSE: HPQ), Hitachi Data Systems (HDS), and Sun Microsystems Inc. (Nasdaq: SUNW). (See HP OEMs AppIQ SRM.)
Another trend could be at work here. Webster says SRM is starting to evolve like network management software did, with standalone products giving way to multipurpose suites called frameworks. EMCs strategy is to make ECC the framework that ECC adds things to, he says.
As part of the ECC framework, SAN Advisor loses most of its value for non-EMC customers. EMC group product marketing manager Jonathan Siegal says he expects mostly existing enterprise customers to implement SAN Advisor. Karp thinks EMC could be missing out because smaller shops that could also benefit might get priced out.
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