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Internet/Intranet

Web Log Analysis: Microsoft Intersé Market Focus

Microsoft Corp. flavors the standard array of log-analysis tools with a bundled "panorama" module in its Intersé Market Focus (part of Site Server 2.0), creating a simulated 3-D view of your Web site's pages and links and helping this product reach the top spot in this category. Microsoft's product also delivers the most log-analysis functionality for a reasonable price--and at a reasonable speed. Intersé Market Focus goes above and beyond standard log file analysis by tracking user visits, performing a path analysis of user sessions, clearly reporting entry and exit pages and average time per page, and offering a wealth of demographic reports. Since Intersé Market Focus generates so much information, it isn't quite as fast as WebTrends Corp.'s product, and despite its thoroughness, Intersé Market Focus still generates a bit less detail than net.Genesis Corp.'s net.Analysis Pro.

Intersé Market Focus starts the log-analysis process by converting log files into a log database. The database lets Market Focus look past a single log file, so you can accumulate historical data for plotting usage trends over extended periods of time.

Intersé Market Focus, (part of Site Server 2.0) $1,499,
Microsoft Corp.,

(800) 426-9400, (425) 882-8080.
www.microsoft.com/siteserver


Honorable Mention:
net.Analysis Pro, $4,495 to $7,500,
net.Genesis Corp., (617) 577-9800.
www.netgen.com

WebTrends Log Analyzer, $299,
WebTrends Corp., (888) WEBTRENDS, (503) 294-7025.
www.webtrends.com



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