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  C O L U M N S

When Cookies Go Bad

October 16, 2000
By Robert Moskowitz

My neighbor is a big catalog shopper; almost all the family's clothes arrive in the mail. Recently, two of the merchants she frequents announced plans to drop their catalogs and offer only Internet-based purchasing. Understand, my neighbor does not love the Web. She particularly dislikes all the security horror stories I often have to tell. And after an hour of clothing searches using my high-speed DSL line, she ditched online commerce and returned to her trusty catalogs.

A number of factors contributed to her very unpleasant shopping experience. Personally, I haven't seen a clothing Web site that can compete with a well-designed catalog for speed and convenience. Even 20 open Web windows cannot compare with a catalog that's been cut open at the binding and spread out on a bed. But even more important, if you selectively block cookies (as I do), Web performance tanks.

HTTP cookies have received a well-deserved bad rap. Too many Web entrepreneurs have abused them significantly. Unfortunately, the Web shopping-cart model is dependent on a device so misused that we simply cannot trust it. Cookies were added to Web servers and browsers so clients, rather than servers, would keep information for a "site visit"; in a dial-up world filled with crashing desktops, this made sense. Unfortunately, this has enabled the server to collect information on the Web user and store or sell it or just hand it out to anyone who gets past the all-too-frequently inadequate server security.

Blocking cookies can cripple your browsing experience. Many Web sites just hang if you're blocking cookies. Other sites wait for time-outs--often more than a minute long each--every time an attempt is made to send you the cookie. And browsers don't help much with managing cookies. For the most part, they have a take-it-or-leave-it attitude. Some Unix users handle this by putting their cookie files on write-protected file systems. The result? Upon exiting the browser, the cookies are lost, so the Web site has them only for that session. This solution is almost foolproof, though there's still a chance for data collection. Regrettably, this is not an option available to most Microsoft Windows users. Thankfully, there are cookie-aid plug-ins for your browser. The plug-ins selectively block the most onerous Web sites, leaving you to cast your fate with Web sites you have to trust.

Blocking cookies from selected URLs lets Web users only express their distrust of various Web sites, and, worse yet, the users end up with degraded performance to boot. It does nothing to address the distrust that's spread across the Web--the distrust that stops many people from using online commerce. Given the current technology, there's probably no way to change this situation. It still makes sense for the client to maintain state for Web interaction, particularly for online shopping. Any nonsigned mechanism used in place of the current cookie method can be corrupted as easily as cookies. The only prospect on the horizon is the use of digital signatures.

Digital signatures in and of themselves solve nothing. John Q. Thief could still sign anything he wants and go on selling your personal information. The approach would require a CA (certificate authority) to enforce certain privacy rules for all Web sites. The public would then accept as trustworthy a cookie signed by a certificate that was issued by this CA. The CA could maintain a group of Web investigators who would regularly check the practices of its subscribers. The signing operation is computationally expensive, but servers can lessen the impact of this both by presigning generic site cookies and by using signing hardware. Online commerce is inundated by bad designs and suspicion. We can add trust to the equation through the practice of certification and validation coupled with digital-signature technology.

Robert Moskowitz is a senior technical director at ICSA. Send your comments on this column to him at rgm@htt-consult.com.








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