Cut Through Product Details Like a Surgeon
April 19, 1999
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By Bradley F. Shimmin  Product research is perhaps the most thankless, monotonous aspect of the purchasing cycle. Yet its importance is unquestionable. Without due diligence, you might overlook a superior product for inclusion in your test bed, only to hear about it later from your boss. That's where our Interactive Buyer's Guide (buyersguide.nwc.com) comes in. Think of it as a product selection fail-safe. You can use it to quickly limit your playing field while ensuring that you haven't missed out on any "must-see" products.

And now, with a few navigational enhancements, we've made this guide even better. For starters, we've organized our individual product guides by technology area, just as we organize our magazine stories. So instead of scrolling through a list of more than 60 product guides, you can first look for a product category and then choose an individual guide. If you can't find what you're looking for this way, our search engine will cull data spread across all of our guides at once.

When you've chosen an appropriate product guide, you can view, sort, search and customize the entire table of products, see all the products offered by each vendor, and access up-to-date company news and stock prices. In addition, you can download the complete product table as an Adobe Acrobat PDF file for easy viewing and printing offline.

Here's an Interactive Buyer's Guide quick hit list:

· Visit the home page: buyersguide.nwc.com

· Search for products: www.networkcomputing.com/ibg/SimpSearch

· Get help: www.networkcomputing.com/ibg/get help.html

· Send feedback: www.networkcomputing.com/ibg/feedback.html

Of course, navigation isn't our only concern. With more than 2,300 products in the Interactive Buyer's Guide, we strive for accuracy and timeliness. To ensure that each product guide is correct and representative of the current state of the industry, we've created an online vendor service area, where sellers can instantly submit information about their new products or suggest existing product updates. Through these improvements in navigation and data precision, we hope to make the Interactive Buyer's Guide an indispensable part of your product purchase decisions.

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